Fresh food means minimally processed, whole ingredients: real meat, organs, vegetables, and fruits in their natural state. Unlike kibble, fresh food retains its original nutrient profile—enzymes, vitamins, minerals, and phytonutrients remain intact. There's no high-heat extrusion, no synthetic vitamin sprays, and no 18-month shelf life. This is food that would spoil if left out—which is actually a sign of its nutritional vitality.